SERIALIZATION AND TRACK-AND-TRACE SOLUTION FOR PHARMA
VerifyBrand™ is OPTEL’s leading L4-L5 serialization and traceability software, designed specifically for the complex compliance needs of the pharmaceutical industry. Fully aligned with global regulations such as US DSCSA and EU FMD, it ensures integration with partners (MAHs, CMOs, CPOs, 3PLs), real-time data analytics, and end-to-end data integrity. Trusted by top manufacturers worldwide, VerifyBrand™ supports compliance in the U.S., Europe, China, India, and emerging markets including the UAE, Russia, and Central Asia—making it the smart, scalable choice for global pharmaceutical serialization.
“80% of our customers have used VerifyBrand™ for over 5 years—a testament to its reliability and ROI.”
TRANSPARENT PRICING. COMPLETE SUPPORT. NO SURPRISES.
VerifyBrand™ offers one of the most competitive and transparent pricing models in the market—with no hidden fees or charges for serial numbers. Our fixed-cost model includes full platform validation (IQ, OQ, Production IQ), document authoring (URS, CMO, 3PL integration), and optional managed services like master data setup, alert monitoring, and ongoing platform support.
Highly modular and easy to integrate, VerifyBrand™ adapts to your systems without disruption. Updates are delivered on your schedule, and our full API suite ensures seamless expansion. Built-in analytics provide real-time insights into compliance and supply chain health, helping you optimize performance and reduce risk.
WHY CHOOSE VERIFYBRAND™ FOR SERIALIZATION COMPLIANCE?
VerifyBrand™ is OPTEL’s customizable, enterprise-grade L4-L5 pharma serialization and track-and-trace software—designed to eliminate compliance risks, complexity, and hidden costs found with legacy providers.
What Sets Us Apart:
- GS1 EPCIS Standards – Avoid costly errors from proprietary formats and ensure interoperability with no-vendor lock-in.
- Out-of-the-Box Connectivity – Fast integration with all major serialization systems
- Modular & Scalable – Choose only the features you need, including UID, track-and-trace, EPCIS, and more
- Fixed-Cost Pricing – No surprise fees, unlimited serial numbers included
- Complete End-to-End Validation – Including partner connections, with no need for third-party consultants
- Advanced Exception Handling and Flexible Serialization – Allows re-triggering shipping events for shipped serials and provide operation flexibility
- SOC 2 Type II Certified – Ensures the highest level of data security and operational reliability
- Superior Support—24/7 SLA, 2-Hour Response – Most customers log fewer than one ticket per year
- Advanced Analytics & Smart UI – Real-time dashboards and reporting for compliance, graphical serial number mapping tool
- Secure Downstream Portal Access – Let partners access EPCIS data—even without their own system
Mastering DSCSA: TruPharma’s Success Story
Case StudyWHAT MAKES VERIFYBRAND™ UNIQUE
EASY TO LEARN
- Onboard training included
- Upgrade support and documentation
- Technical support available anytime
EASY TO USE
- Intuitive user-interface
- Available in several languages
- Cloud based SaaS making it very flexible
- Automated workflow
EASY TO BUDGET
- Fixed-fee cost model
- Pricing structure transparent
- Free upgrades
EASY TO TRACK
- Track and trace module
- Pharmaceutical regulation compliance
- Partners insights to leverage actionable intelligence
- Leveraging the GS1 EPCIS standard
EASY TO MIGRATE
- Provides the right solution for data migration project
- Online data transfer and offline data transfer needs addressed
- Data is physically or logically segregated from other clients’data
- Scalable and secure (adheres to OWASP Secure Coding’s practices)
- Dedicated account management
- Turnkey partner integration
EASY TO DRIVE PERFORMANCE
- Highly configurable with modules and adds-on
- Built-in and advanced analytics reporting
- Fast response for items batch history and serial numbers queries
- Execution against customer timelines
- No delayed deployments
SIMPLER COMPLIANCE STARTS HERE
VerifyBrand™ FlyerExplore More Track-and-Trace Solutions
Serialization
Serialization is the first step in the traceability journey. OPTEL delivers scalable pharma solutions for global compliance and end-to-end visibility.
Aggregation
Aggregation takes you beyond unit-level traceability to see the whole picture
Product Authentication
Authenticate any product, any time, anywhere for total consumer confidence and regulatory compliance
You Might Also Like
Why Choose OPTEL as Your L4 Provider?
OPTEL’s serialization platform is designed to help you quickly comply with serialization regulations.
Italy’s Transition From the Bollino System to EU FMD Compliance by 2027
Learn more about Italy’s upcoming deadline to transition from its Bollino system to the EU FMD
Overview of the Major Pharmaceutical Regulations
Explore the major pharmaceutical regulations in the world and let us guide you through this compliance journey
