Authentication begins with a unique product identifier (UID) being assigned to every item and the ability to track the parent-child relationship during packaging and shipping operations. These are key components of OPTEL’s Intelligent Supply Chain®.
Our traceability platform to authenticate your products and protect your brand is composed of two main modules:
Makers of one of the world’s largest-selling premium beverages faced a challenge when they realized bottles of their merchandise were being diverted and refilled with counterfeit products, then sold in retail locations. OPTEL’s Intelligent Supply Chain® technologies helped the brand overcome threats to public safety, consumer loyalty and brand reputation.