Product Authentication Solutions

ASSET AUTHENTICATION AND PROOF OF ORIGINS

VerifyBrand™ Product Authentication Solution is a brand protection solution that helps metal and mineral producers to certify the authenticity and the provenance of the metal from smelters throughout the value chain.

This solution can also facilitate meeting the rules of origin (ROO) documentation requirements and provides the required documentation on the metal market movements.

The key component of the Product Authentication Solution is the signature matching feature, which can recognize a product’s unique labeling pattern and number and match it to its identity in a cloud database, to be recognized later by a user’s mobile device. This new signature matching technology is powered by artificial intelligence and machine learning. It’s the strongest security layer to authenticate inventory, identify damaged labels, establish proof of origin for export, and to minimize diversion, substitution and fraud.

HOW VerifyBrand™ PRODUCT AUTHENTICATION SOLUTION CAN HELP THE METAL AND MINERALS INDUSTRY

PRODUCT COUNTERFEITING

Identify and authenticate fake products that use your brand’s name

LABELING ISSUES

Identify products with damaged or tampered labeling

AUTHENTICATION

Provide proof of origin and history of your product

MARKET DIVERSION

Identify supply chain anomalies

Authentication Dashboard Metals and Minerals

SOLUTION OVERVIEW

Every company’s needs, goals and challenges are different. We use a combination of traceability tools, supply chain mapping and signature matching technologies to provide the best authentication and identification solution on the market. We also offer tailored solutions based on your supply chain complexity and the number of partners you want to onboard.

GROUNDBREAKING SIGNATURE MATCHING TECHNOLOGY

By capturing a high-resolution image of an object’s surface, we extract every unique pattern to create a non-reproducible digital fingerprint.

Secure individual part recognition
One-to-one image descriptors comparison
Also works on industrial cameras and smartphones
Syncs with OPTEL’s cloud-based traceability platform
Non-invasive (high retrofit capabilities)
Recover damaged or hard-to-read markings

AVAILABLE OPTIONS

IDENTIFICATION AND AUTHENTICATION

2D CODE as product’s unique identifier (UID):

The product UID is linked to the cloud database for instant validation. You can identify and authenticate when the label is undamaged.

SIGNATURE MATCHING

Digitizes the unique product signature as an identifier. AI algorithms match the signature to a profile in the database. Strongest anti-counterfeiting solution powered by artificial intelligence. You can identify and authenticate any product in your database even if the label is damaged or was removed.

TAILORED SOLUTION

We offer a combination of layers and technologies specific to your needs.

ADVANCED OPTIONS

Product Authentication Solution is a module of VerifyBrand’s, a powerful end-to-end traceability platform, which means the solution is easily scalable to provide further added value for improving supply chain efficiency and monitoring the carbon footprint of your product.

ADVANCED OPTIONS

When adding aggregation to your supply chain allows you to gain visibility while detecting market diversion and other supply chain anomalies. Aggregation is not essential to all options, but it provides the added value of complete channel visibility for precise recalls and real-time inventory management, as well as increased supply chain security.

Other complementary options we can combine with asset identification and authentication include carbon footprint assessment of your responsibly produced metal.