Counterfeiting, fraud, contamination and sustainability issues in the food and beverage industries threaten public safety and brand equity, affecting consumer perceptions, demands and behaviors across the globe. At the heart of the problem: inefficient and outdated supply chains.
Next-generation supply chains are digital and connected, linking stakeholders from raw-material suppliers to consumers. Driven by innovative digital traceability technologies, intelligent supply chains lead to significant efficiency gains, reduced waste, and increased visibility and transparency at every step.
At OPTEL, we are committed to developing traceability solutions that benefit business, people and the planet, and our expert advisors are ready to put those solutions to work for you.
Every business has an increasingly complex supply chain ecosystem. OPTEL’s Intelligent Supply Chain® is a sophisticated traceability platform that generates granular data that you can leverage to measure and optimize your company’s day-to-day performance and achieve unprecedented visibility at every step of supply chain.
Some examples of what we can do.
⇨ Raw material traceability and connected agriculture:
Connect with farmers, improve their productivity, quality, sustainable practices and loyalty.
⇨ Circular packaging:
Manage and optimize returnable packaging. Gain visibility and map your recycling chain. Whether you use glass bottles, PET bottles, kegs or jugs, we can help you optimize the life cycle of these important assets.
⇨ BI Reporting:
Measure the complexity of your supply chain.
CASE STUDIES TO READ:
Learn more about sustainability and circular economy solutions.
⇨ Brand protection:
Digital traceability gives you the power to extract granular data to track and trace the origin and history of your products, identify and correct weak links in your supply chain, and turn a counterfeiting challenge into a customer engagement tool.
⇨ Consumer engagement:
Digital traceability can turn a fraud problem into a consumer-engagement opportunity. The authentication of product pedigree gives you material to create great product stories and to implement traceable consumer incentives, boost your marketing programs and gain valuable, actionable market insights through unique identifiers (UIDs).
CASE STUDY TO READ:
Learn more about authentication and brand-protection solutions.
OPTEL is helping major food and beverage manufacturers achieve their supply chain digitization goals. Our expertise in bottling lines and our scalable solutions will help your organization prepare for the supply chain of the future.
Connect with farmers, improve their productivity, quality, sustainable practices and loyalty.
Manage and optimize returnable packaging. Whether you use glass bottles, kegs or jugs, we can help you optimize the life cycle of these important assets.
CASE STUDY: A natural bottled water tackled the global plastic crisis using OPTEL’s traceability technologies.
USE CASE: The world’s top beverage manufacturers move large fleets of kegs around the world. Keeping tabs on their movement throughout the supply chain is no easy task. Digital, unit-level traceability technologies provide a solution.
CASE STUDY: A world’s leading beverage brands realized they had a counterfeiting issue, they sought a solution that would provide visibility throughout the supply chain without publicizing the problem.