Traceability technologies for a better world

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  • THREE DECADES OF PROVEN EXPERTISE IN DEVELOPING AND DEPLOYING VISION INSPECTION AND TRACEABILITY SOLUTIONS
  • MORE THAN 4,000 SYSTEMS INSTALLED WORLDWIDE
  • PARTNER OF THE WORLD’S TOP BRANDS
  • GLOBAL REACH, WITH 5 FACILITIES, INCLUDING 4 MANUFACTURING PLANTS (NA, EMEA, APAC, LATAM) AND A PRESENCE IN MORE THAN 30 COUNTRIES
  • 24/7 INTERNATIONAL TECHNICAL SUPPORT
  • CERTIFIED B CORPORATION
  • ARTIFICIAL INTELLIGENCE CAPABILITIES
  • GS1 STANDARDS

TRUE END-TO-END TRACEABILITY

OPTEL is the only company with the ability to provide true end-to-end traceability, collecting, connecting and leveraging granular data at every step of the supply chain, from raw materials all the way to the end consumer and beyond.

 

ENABLING TECHNOLOGIES

BLOCKCHAIN

Distributed ledger technology providing a transparent and secure means for tracking transactions.

CLOUD COMPUTING

Cloud-based data capturing, data context and data lakes are the key to ensuring the extraction of valuable intelligence that helps improve business.

ARTIFICIAL INTELLIGENCE

Branch of computer science aimed at making computers behave like humans. Advances in this area are starting to enable uses beyond robotics and gaming.

COLLABORATIVE PLATFORM

Combination of tools and processes to connect and collaborate with others while providing access to all required information and resources.

BUSINESS INTELLIGENCE AND REPORTING

Tools and systems allowing a company to gather, store, access and analyze corporate data to aid in decision-making.

INTERNET OF THINGS

IoT extends connectivity to everyday devices that use embedded technology to communicate and interact with the external environment, all via the Internet.

WHAT TRACEABILITY CAN DO FOR YOU

Traceability enables you to identify and track your saleable assets as they travel through the supply chain. Beyond complying with legal requirements, OPTEL’s true end-to-end traceability offers your organization a significant competitive advantage thanks to the actionable, granular data it generates.

 

This granular data can help you identify any weak links in your supply chain, authenticate individual products and their components, track conditions to help prevent product damage, diversion or waste, and even take control of your company’s carbon footprint. 

Increase supply chain efficiency

Digitize your product flow to gain efficiency, real-time visibility and transparency; measure the complexity of your supply chain; and optimize inventory management.

Maximize your marketing campaigns

Connect directly with the end user, obtain valuable market and consumer analytics, and monitor the success of your marketing campaigns.

2

Protect your brand and its image

Mitigate counterfeiting, fraud, grey-market diversion and unauthorized production to guard against revenue loss and reputational damage.

3

Contribute to the circular economy

Ensure sustainability, reduce waste, recycle your packaging, optimize resources, substantiate your claims and take control of the product life cycle.

4

Improve quality and safety

Digitize the data trail to manage your suppliers, authenticate product origin and quality, and minimize the cost and impact of product recalls.

5

HOW TRACEABILITY WORKS

Traceability begins with product identification, which is at the core of OPTEL’s serialization expertise. OPTEL is the only company that covers the entire supply chain, from end to end. The company’s GeoTraceability solutions cover the beginning of the process—raw materials and resource extraction; its traditional offering covers the middle—the manufacturing process; and its Verify Platform solution creates a direct link between brands and consumers.

 

With such powerful tools, companies can track their products, optimize processes and monitor social and environmental impact in real time. Results can then be compared to those of other corporations and used for efficiency gains as well as competitive advantage. And consumers can finally understand the impact of their purchasing decisions and be assured that the products they purchased are exactly the products they received.

 

Life Sciences

Food & Beverage

Field_Engineers

Mining

Cosmetics

Agrochemicals

ABOUT OPTEL GROUP

Founded in 1989, OPTEL is a Certified B Corporation based in Canada, with facilities in the United States, Ireland, India and Brazil, as well as employees worldwide. OPTEL is a leading global provider of traceability systems, and its mission is to use its innovative technologies to create a better world through the Intelligent Supply Chain®.

OPTEL’s goal is to use its innovative technologies to build a sustainable world through the Intelligent Supply Chain® (ISC). OPTEL’s experts develop and deploy ISC solutions to help companies gain greater transparency and efficiency in their supply chains, and to empower consumers to adopt sustainable and responsible purchasing habits.

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